Primary Care Membership in Minnesota

Tired of rushed visits, provider turnover, and care that never quite fits?

Rural Authentic Wellness is a primary and urgent care clinic serving West Central Minnesota with a flat monthly membership model, one core provider, a full team behind them, and no insurance gatekeeping in the way.


What's Included in Your Membership

Your membership covers the care you actually need, at a price you can plan around.

Every member gets unlimited acute and chronic care visits during business hours, nutritional counseling, body composition analysis, and hormone follow-up appointments. In-office procedures are also available to members; supplies are billed separately at a flat $50 fee regardless of procedure type, covering everything from laceration repair and joint injections to biopsies, casting, and cast removal.

Members also receive deeply discounted lab testing through our service. Routine bloodwork, wellness panels, vitamin deficiency checks, and chronic condition monitoring, all at a fraction of what you'd pay through a hospital lab.

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Unlimited acute & chronic care visits


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Hormone follow-up appointments


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Nutritional counseling



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Body composition analysis

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Discounted lab testing


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In-office procedures ($50 flat supply fee)


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Mental health support & referrals


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After-hours access (flat rate)

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Same-day and next-day scheduling


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Annual wellness exam


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Direct provider access via Elation and Spruce


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In-office procedures ($50 flat supply fee)

Membership Pricing

Pick the plan that fits your household. All plans include unlimited primary and urgent care visits during business hours.

Membership Type

Monthly Rate

Individual

$80/month

Couple

$150/month

Young Adult (18–24)

$40/month

Child (with adult member)

$30/month

Family Max (3+ children)

$240/month

After-Hours Urgent Care Visit

$100/visit

After-Hours Urgent Care Phone

$25/call

Note: Standard membership is available for patients up to age 64.

Not sure if membership is right for you?

Schedule a free meet-and-greet, no commitment, no pressure. A real conversation about what you need.

HOW WE COMMUNICATE


Direct Access to Your Care Team

Once you become a member, you'll receive an email invitation to join Elation Patient Passport, your secure patient portal and the primary way to communicate with your provider for medical questions, prescription requests, lab results, and non-urgent medical advice.

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Elation Patient Passport

PRIMARY PORTAL

Your secure patient portal where all your health information lives in one place. Use Elation for:


  • Medical questions and non-urgent advice
  • Prescription requests
  • Lab results review
  • Ongoing care communication with your provider
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Spruce Messaging

IMMEDIATE CONCERNS

A secure messaging platform best used for more time-sensitive needs:


  • Acute illnesses or urgent health concerns
  • Photos of medical issues (rashes, cuts, wounds)
  • Appointment scheduling or rescheduling
  • Quick questions for the practice

SAME-DAY ACCESS


Acute Care When You Need It, Without the Wait

Strep on a Tuesday. A UTI. A kid who took a fall and needs to be seen today.


Members get same-day and next-day access for acute care needs during business hours, no urgent care waiting rooms, no separate copay stacked on top of your membership, and no explaining yourself to a provider who doesn't know you. If something comes up after hours, a flat-rate phone or in-person option is available.


This is business-hours urgent care as part of your primary care membership. It's one of the reasons members tell us they'd never go back to the traditional system.

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ONGOING MANAGEMENT


Chronic Care Management Without Starting Over Every Year

Managing a chronic condition in a standard clinic means retelling your full history at every visit, often to a different provider each time.


At Rural Authentic Wellness, your care team tracks your progress over time. They know what's been tried, what's worked, and what still needs attention. Chronic care here includes ongoing condition management, medication reviews, and regular lab monitoring through our affordable lab testing. We run membership wellness panels that check B12, vitamin D, folic acid, and other markers that traditional clinics routinely skip.


Many of our members come to us after years of being told their labs look normal. They leave their first visit with actual answers.

VALUE


Urgent Care Access at a Fraction of the Cost

Urgent care visits routinely cost significantly more per visit than a full month of Rural Authentic Wellness membership, often before any additional billing arrives. Stack that on your monthly premium and your deductible, and a sore throat becomes an expensive afternoon.


Rural Authentic Wellness members access urgent care during business hours as part of their flat monthly rate. After hours, it's $100 for an in-person visit or $25 for a phone call. For many families, a single after-hours call or visit covers a month of membership.

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COVERAGE PAIRING


Does Rural Authentic Wellness Work With a HealthShare Plan?

Yes, and it's one of the most cost-effective combinations available for families who've moved away from traditional insurance.


HealthShare plans cover catastrophic and hospital costs, but not routine primary care. A Rural Authentic Wellness primary care membership fills that gap entirely. You get unlimited primary care access for your flat monthly rate, and your HealthShare handles the bigger-ticket situations. The American Academy of Family Physicians recognizes the DPC model as a patient-centered alternative to traditional insurance-based primary care, one that removes financial barriers to everyday access.

HealthShare + Rural Authentic Wellness:

A Smarter Combination

Rural Authentic Wellness is a strong fit for individuals without any coverage, self-employed workers, and families on high-deductible plans. Download our HealthShare + DPC Cost Savings Guide to see how the numbers compare for your household. Ask us which plans our current members use most, we're happy to share what's worked well for families in West Central Minnesota.

IS THIS FOR YOU?


Who Rural Authentic Wellness Membership Serve Best

Rural Authentic Wellness works best for people who are done with the traditional system and ready for something different. That includes:

  • Families tired of provider turnover, rushed appointments, and providers who don't remember them
  • Individuals paying out of pocket who want real value, not a premium that doesn't deliver
  • People managing chronic conditions who need ongoing care without ongoing billing surprises
  • Anyone dismissed with "your labs look normal" when they know something is still off
  • Small businesses and employers looking to offer a meaningful benefit without traditional insurance overhead

A primary care membership here is not a replacement for hospital or catastrophic coverage, it's your primary care relationship, the provider you call first and trust most. Most members pair it with a HealthShare plan or a high-deductible policy for peace of mind in the bigger situations.

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What Members Say

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“You'll never experience anything like this somewhere else. Everything you do is just different.”


— Stacy Jorgensen

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“She cared and she had the reason why behind it.”


— Darci Schipnewski

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“She's so available and so responsive. That alone is a huge plus.”


— Tami Kobienia

QUESTIONS


Frequently Asked Questions

  • 1. Do I need insurance to join?

    No. Rural Authentic Wellness operates on a flat monthly membership model. Insurance is not required, accepted, or billed for membership services. Many members pair their membership with a HealthShare plan or a high-deductible catastrophic policy for hospital and specialist coverage.

  • 2. What conditions does Rural Authentic Wellness treat?

    We handle most primary and urgent care needs: acute illnesses, chronic condition management, preventative and annual care, hormone and weight management, mental health support and referrals, nutritional counseling, and in-office procedures including laceration repair, joint injections, biopsies, casting, and cast removal. DOT exams and sports physicals are included in your membership at no additional charge. If something falls outside our scope, we help coordinate the right referral.

  • 3. How is this different from my current clinic?

    At a standard insurance-based clinic, you wait weeks for a 10-minute appointment with a provider who may not know your name. At Rural Authentic Wellness, your established care visit is 90 minutes. You see the same provider every time. Unlimited acute and chronic care visits are covered by your flat monthly rate, no per-visit billing for standard care, no surprise statements weeks later.

  • 4. Can my whole family join?

    Yes. Membership tiers cover individuals, couples, young adults, children, and families. A household with three or more children qualifies for the Family Max rate of $240/month, which covers all children alongside two adults at the couple rate of $150/month.

  • 5. What happens if I need a hospital or specialist?

    Rural Authentic Wellness is your primary care home, not a replacement for hospital or specialty services. If you need imaging, a referral, or specialist care, we'll coordinate it and advocate for you through the process. Most members pair their membership with a HealthShare plan or a catastrophic policy for those situations.

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Ready to Get Started?

Book your free meet-and-greet today, no commitment, no pressure.

Ask us everything: pricing, how it works, whether it fits your situation.